McLaren Automotive has announced that it will launch 18 new models or derivatives – including a successor to the P1 – by 2025.
The British automaker says the move will lift production by almost 75 percent over current levels to around 6 000 cars a year by the middle of the next decade.
In addition, McLaren said that it was “committed to ensuring” that its sportscar and supercar range would be fully hybrid “within seven years”.
Furthermore, the Woking-based brand promised that it would introduce technologies designed to “improve the owning experience”, including the fitment of enhanced cyber protection and improved vehicle tracking devices, plus the implementation of over-the-air software updates.
McLaren Automotive also revealed that it planned to expand in existing markets as well as “evaluate” several major new markets, including Russia, India and Central/Eastern Europe.
“Everyone at McLaren Automotive remains constant in their focus of designing and crafting the world’s best drivers’ cars,” said Mike Flewitt, chief executive officer at McLaren Automotive.
“True to McLaren’s spirit, however, our ambitions, continue to grow and our £1,2-billion ‘Track25’ business plan which covers 18 new models, including a new McLaren P1, is clear proof of that.
“We are a luxury brand that is committed to investing in innovation, whether that’s in the development and manufacture of our own carbon-fibre tubs as part of a new £50-million British-based production centre, new powertrains with our entire range due to be hybrid by 2025 or the deployment of technology to enhance the driving and owning experience,” he added.
