Aston Martin has released this single image of the upcoming Lagonda sedan. This car will signal the return of the historic Lagonda nameplate.
In an interesting move, the car will only be sold in limited numbers to buyers in the Middle East. This will definitely make the design process, as well as all the technical factors, such as emissions, a whole lot easier as the car will now only have to fulfill the demands of a single market.
Aston Martin sees the new Lagonda in the same light as its One-77 hypercar, V12 Zagato and the CC100 Speedster Concept. The latter was such a hit, that Aston Martin eventually built two customer cars. The new Lagonda will be build in Gaydon, UK, in the same building where the One-77 hypercar was built.
No details or specifications have been made available by Aston Martin. We assume that it will either use the company’s current V12 engine, or, maybe it could be the first vehicle Aston Martin will offer with a Mercedes-AMG powertrain. It will also not be sold like any other Aston Martin, but only through invitation.
It is unclear where this leaves the current Aston Martin Rapide. It is quite possible that some of the research and development knowledge gained during the Lagonda project will filter through to the new Rapide.