Rolls-Royce has been hard at work developing its first SUV for some time now, and it’s generally become accepted that the production vehicle will bear the “Cullinan” badge (the brand has been referring to it as “Project Cullinan” all along, after all). But a fresh report suggests that this may not actually be the case.
Hal Serudin, the corporate communications manager for Rolls-Royce Asia Pacific, told SUV Authority that the Cullinan moniker was “just a working project title”.
He hinted that an announcement early in 2018 would serve to clear up any confusion over the name.
“We hope to be able to give you a little more news on this in the coming year,” Serudin told the publication.
Of course, the British automaker prefers not to refer to the vehicle as an SUV (saying it’s “not necessarily sports, not necessarily utility”), opting to call it an “all-terrain, high-sided vehicle” instead.
The production version of Project Cullinan – which is set to compete with the Bentley Bentayga – will probably be powered by the hefty V12 engine used in the latest Phantom (with which the SUV will share its platform).
