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The monthly Naamsa stats generally make for rather interesting reading. But, naturally, we tend to focus on the best-performing vehicles in terms of sales.
But now we’ve decided to take a look at the worst-selling passenger car models on our shores. Thankfully, Hyundai and Kia have started reporting their individual model sales figures, which certainly helps to paint a more accurate monthly picture. But, of course, some other automakers (such as Mercedes-Benz and BMW) still disclose only aggregate sales statistics.
Also, take note that – in order to make this list more relevant – we’ve excluded vehicle ranges that start at more than R500 000. Otherwise, this table would be dominated by luxury manufacturers such as Bentley, Ferrari and Maserati, whose high-priced vehicles traditionally sell in tiny numbers.
We also don’t count sales from run-out stock of vehicles that have been discontinued locally, such as the Volkswagen Beetle (4).
So, what happened during the month of January? Well, just a single example of the Toyota Prius was registered, while Mahindra managed to sell two units of its Xylo and Tata three of its Indica. The Alfa Romeo Giulietta could muster just four sales, a figure matched by the Subaru Forester, Subaru Impreza and Suzuki Grand Vitara.
The Abarth 595 range managed five units, while Renault Kadjar sales plummeted to eight units, to see the French crossover enter this list for the first time. The Fiat 500X was one short of hitting two figures, while the Kia registered 10 examples of its Sorento.
For reference, see December’s list here.
SA’s 11 worst-selling passenger cars (under R500k) of January 2018:
Toyota Prius – 1
Mahindra Xylo – 2
Tata Indica – 3
Alfa Romeo Giulietta – 4
Subaru Forester – 4
Subaru Impreza – 4
Suzuki Grand Vitara – 4
Abarth 595 – 5
Renault Kadjar – 8
Fiat 500X – 9
Kia Sorento – 10
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