Mitsubishi Motors has announced plans for the world premiere of the fully redesigned Triton one-ton bakkie, to be released by the end of July 2023.
The event, scheduled for July 26 in Thailand, will mark the introduction of the sixth generation of Mitsubishi Motors’ popular midsize pickup truck.
Renowned for its durability, robustness, and drivability, the Triton has gained widespread popularity in multiple markets, including the ASEAN region, Oceania, Latin America, the Middle East, and Africa. Its ability to offer both comfort and ride quality for private use has solidified its position as Mitsubishi Motors’ global strategic model.
The all-new Triton showcases significant enhancements with a reinforced body and an impressive horizontally-themed styling. Its frontal appearance stands out with distinct daytime running lights resembling the sharp gaze of a hawk, accompanied by three-dimensional headlights that emphasize the new model’s commanding presence and ruggedness.
Jeffrey Allison, General Manager of Marketing at Mitsubishi Motors South Africa (MMSA), expressed high expectations for the upcoming Triton bakkie, stating, “We anticipate an overwhelming response from our existing and new fans for the all-new Triton, which will enhance MMSA’s lifestyle appeal. Stay tuned for more exciting news.”
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Seiji Watanabe, Division General Manager of Design at Mitsubishi Motors, described the design concept behind the all-new Triton, stating, “Under the audacious and daring design concept of Beast Mode, the all-new Triton has undergone a complete reimagination. While embodying the expected toughness and power of a pickup truck, it seamlessly merges agility with Mitsubishi’s robust design language, resulting in an imposing look. The all-new Triton embodies toughness and reliability, inspiring customers to embark on any adventure. Get ready to witness its full reveal this July.”
Enthusiasts can catch a behind-the-scenes glimpse of the all-new Triton’s development through an exclusive video available on Mitsubishi Motors’ dedicated website. Additionally, a video message from the designer offers deeper insights into the design inspiration and vision behind this remarkable pickup truck.
https://www.youtube.com/watch?v=H5RW1l0x_R0