AGENDA
Venue: Kyalami Race Track: Conference Host: Dave Duarte:
Theme: The digital economy: how dealers need to adapt to align with consumer buying trends
Working agenda:
08:30 – 08:40 |
CAR Publisher – Neil Piper
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08:40 – 08:50 |
Innovation Group – Andries van Staden
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08:50 – 08:55 | Altech Netstar – Shaun Brashaw |
08:55 – 09:00 | Dave Duarte conference host – Setting the scene |
Speakers and topics: | |
09:05 – 09:35 |
Treeshake Founder – Dave Duarte “Navigating the digital retail landscape”
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09:40 – 10:00 |
NADA Chairman – Bruce Allen “The path to greater profitability via customer service improvement” |
10:05 – 10:35 |
ShiftONE Chief Executive Officer – Dylan Kohlstadt “Building a competitive advantage using powerful owned, earned and paid digital marketing strategies” |
10:35 – 11:00 |
Tea Break
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11:00 – 11:30 |
KEYNOTE ADDRESS: EMaC Ltd, UK Managing Director – John O’Donnell “The future and trends of service plans”
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11:35 – 12:05 |
KEYNOTE ADDRESS: Nissan Motor Corporation – Chief Digital Officer – Madhu Nutakki “Digital Trends + Exceptional Customer Experience = Innovating to a new future”
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12:05 – 12:50 |
Lunch
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12:50 – 13:15 |
ShiftONE Chief Executive Officer – Dylan Kohlstadt “Breaking bad: identifying poor digital habits and the tools to fix them.”
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13:20 – 13:50 |
KEYNOTE PANEL hosted by Dave Duarte:
Panelists as follows: Facebook represented by Nikki Harding – Automotive Vertical Lead Sub Saharan Africa, Twitter represented by Crayg Hitzeroth – Managing Director of Ad Dynamo, Claire Cobbledick Marketing Manager of Gumtree as the Google Ad-words expert, Dylan Kohlstadt and Madhu Nutakki of Nissan representing the automotive industry perspective. “Unlocking and leveraging the value of social, best practice and key measurements to engage car buyers.” |
13:55 – 14:25 |
GoMetro Chief Executive Officer – Justin Coetzee “Mobility trends”
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14:25 – 14:30 |
Closing – Dave Duarte”
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