CAR_Digital_Dealer_2017

AGENDA

Venue: Kyalami Race Track: Conference Host: Dave Duarte:
Theme: The digital economy: how dealers need to adapt to align with consumer buying trends

Working agenda:

08:30 – 08:40
CAR Publisher – Neil Piper
08:40 – 08:50
Innovation Group – Andries van Staden
08:50 – 08:55 Altech Netstar – Shaun Brashaw
08:55 – 09:00 Dave Duarte conference host – Setting the scene
Speakers and topics:
09:05 – 09:35
Treeshake Founder – Dave Duarte “Navigating the digital retail landscape”
09:40 – 10:00

NADA Chairman – Bruce Allen “The path to greater profitability via customer service improvement”

10:05 – 10:35

ShiftONE Chief Executive Officer – Dylan Kohlstadt “Building a competitive advantage using powerful owned, earned and paid digital marketing strategies”

10:35 – 11:00
Tea Break
11:00 – 11:30
KEYNOTE ADDRESS: EMaC Ltd, UK Managing Director – John O’Donnell “The future and trends of service plans”
11:35 – 12:05
KEYNOTE ADDRESS: Nissan Motor Corporation – Chief Digital Officer – Madhu Nutakki “Digital Trends + Exceptional Customer Experience = Innovating to a new future”
12:05 – 12:50
Lunch
12:50 – 13:15
ShiftONE Chief Executive Officer – Dylan Kohlstadt “Breaking bad: identifying poor digital habits and the tools to fix them.”
13:20 – 13:50
KEYNOTE PANEL hosted by Dave Duarte:
Panelists as follows: Facebook represented by Nikki Harding – Automotive Vertical Lead Sub Saharan Africa, Twitter represented by Crayg Hitzeroth – Managing Director of Ad Dynamo, Claire Cobbledick Marketing Manager of Gumtree as the Google Ad-words expert, Dylan Kohlstadt and Madhu Nutakki of Nissan representing the automotive industry perspective. “Unlocking and leveraging the value of social, best practice and key measurements to engage car buyers.”
13:55 – 14:25
GoMetro Chief Executive Officer – Justin Coetzee “Mobility trends”
14:25 – 14:30
Closing – Dave Duarte”