In an attempt to broaden its range at the lower end of the market, Mercedes-Benz has announced plans to open a new plant in Kecskemet, Hungary – where two new models are to be produced alongside A and B-Class models using the new MFA platform.
The new low-cost plant will produce an X3-challenging entry-level SUV based on the B-Class, with the possibility of a new small coupe targeted at the 1 Series in the near future. The expansion of the A and B-Class models is possible due to the axing of the current sandwich-like platform that allows the present models to sport a flat floor.
The new platform, MFA (Mercedes Front-wheel Architecture), is apparently less costly and will allow the integration of an all-wheel drive system to go along with the new engines – the new range of four-cylinder diesel and petrol powerplants are said to be closely related to those used in the C-Class.
According to an article by , an insider revealed that, “the advantage of the new platform is it allows a lower seating position. Until now we have been compromised in terms of the number models we could base on the structure owing to the height of the floor.”
The new models will reportedly also benefit from new developments such as fuel saving features, including start/stop technology and brake regeneration. Rumour has it that Mercedes’ new small cars might also be available in hybrids, using the lithium-ion batteries of the S400.
“There is no better basis for an electric car. I don’t think you have heard the last of it yet,” said Thomas Weber, head of Mercedes’ research and development division.
In addition to investing in the new Hungarian plant, set to cost 800 million euros and provide 2 500 new jobs, Daimler AG will also invest a further 600 million euros in its small car plant in Rastatt, South Germany.
“We are planning a new plant in Hungary to boost our competitiveness and to gain access to potential of the Eastern European markets,” stated Daimler CEO Dieter Zetsche.
