The Fiat Group will launch 20 redesigned Alfa Romeo, Fiat and Lancia products as well as five new models, aimed at introducing the Italian brand to previously-unexplored markets, over the next four years, the company’s chief executive Sergio Marchionne says.
The Fiat Group will launch 20 redesigned Alfa Romeo, Fiat and Lancia products as well as five new models, aimed at introducing the Italian brand to previously-unexplored markets, over the next four years, the company’s chief executive Sergio Marchionne says.
In announcing the group’s plans, Marchionne said that the new models, which will include a new incarnation of Fiat’s iconic city car, the 500, and an Alfa Romeo grand saloon to succeed the 166 as the marque’s flagship, were a continuation of the Fiat’s product range’s renewal programme that began two years ago. He added that R80 billion, including R32 billion for research and development, had been invested in the renewal programme.
In Europe, Fiat has already launched an MPV derivative of the Croma, of which the estate version will be launched in South Africa later this year, and announced the introduction of the Punto Grande (CARtoday.com will have more about the latter model tomorrow).
However, the company has already hinted at another four-wheel drive Fiat (apart from the Panda Trekking and Climbing, which were recently launched in South Africa), more versions of the Doblo van and four other Torinese models, including a mid-size hatchback and MPV.
The eagerly-awaited Alfa Romeo 159 and Brera and will be followed by the 159 Sportwagon and Brera Spider. In addition, two more new Alfa Romeo models and four major facelifts will follow in the next three years, reported.
The Ducato will be joined by new models and versions in an expansion of Fiat’s commercial vehicle range. The yet-to-be-revealed MiniCargo will take Fiat into a new market sector and all-new replacements for the Ducato and its sibling, the Scudo, and various MPV-derived commercial vehicles are also planned.
Lancia – which, unlike Fiat and Alfa, now makes only left-hand drive models for sale in Europe – will launch three all-new models, including a SUV and a luxury subcompact hatchback billed as a successor to the rally legend, the Delta Integrale.
