As you might know, industry body Naamsa no longer supplies individual vehicle sales figures to the media, but that doesn’t stop the manufacturers from telling us how well some of their models sold.
Toyota South Africa has done exactly that, given that it had yet another boast worthy month in May 2021, in which the company achieved a 17,9 percent overall market share from its 9 882 unit sales.
There’s no guessing which vehicle was the manufacturer’s top seller, but let’s take a look at how the other models sold by comparison.
Toyota Hilux – 3 700
Toyota Hiace – 1 331
Toyota Fortuner – 872
Toyota Urban Cruiser – 717
Toyota Starlet – 651
Toyota Corolla Quest – 614
Toyota Agya (517)
Suzuki has yet to release any sales figures for its models, but it’s interesting to note how well the Maruti Suzuki based Toyotas are selling, with the Urban Cruiser passing the 700 unit mark and Starlet coming close. Toyota does enjoy a slight advantage in the fleet car sector as the Starlet is cheaper than the Baleno in base form (R213 200 versus R221 900).
As previously reported, a total of 38 337 vehicles were sold in South Africa during May 2021, which was a 7,6 percent gain over the previous month and a 197,8 percent increase over May last year when the country was still in Level 4 lockdown.
While the Hilux outsold its two main rivals (Ford Ranger, 1 972 units, and Isuzu D-Max, 1 540 units) it was Volkswagen that dominated the passenger car market, the German carmaker selling 2 100 latest generation Polos and 1 432 Vivos.
Although a weak economy and rapidly rising car prices are hindering the new vehicle market, demand certainly seems to be increasing and WesBank points out that it has seen an increased demand for vehicle finance.
“WesBank’s rate of applications remains robust, indicating an appetite for new and used vehicle purchases,” said WesBank marketing head Lebogang Gaoaketse.
“Attractive deals on the showroom floor and a growing need for replacement as that cycle increased over lockdown are contributing towards the market’s recovery.”