Porsche says it hit record sales in 2019, registering some 280 800 vehicles worldwide and thus growing ten percent year on year.
Predictably, the bulk of sales came courtesy of the Cayenne and Macan.
The German firm sold a total of 99 944 Macan units during the year (a 16 percent increase compared with 2018), while 92 055 units of the Cayenne (including the latest coupé-style variants) were delivered worldwide (an increase of 29 percent, year on year).
“We are delighted about this great result, which shows the worldwide customer excitement for our sports cars and we are also proud that we have further strengthened the appeal of our brand and the customer experience with new approaches,” said Detlev von Platen, member of the executive board for sales and marketing.
“We are optimistic that we can maintain the high levels of demand in 2020 – also thanks to a host of new models and full order books for the Taycan.”
Porsche Middle East and Africa, meanwhile, was responsible for 6 891 of those sales in 2019, a seven per cent increase compared with the previous year.
Accounting for 22 percent of regional sales, South Africa was the largest market for Porsche Middle East and Africa in 2019, with a 17 percent increase in deliveries compared with 2018. We dug through the year’s Naamsa sales statistics, performed a spot of basic arithmetic and found Porsche sold 1 496 units locally during the year.
Ryan has spent most of his career in online media, writing about everything from sport to politics and other forms of crime. But his true passion – reignited by a 1971 Austin Mini Mk3 still tucked lifeless in a dark corner of his garage – is of the automotive variety.