Taking inspiration from modern aircraft, boats and even tractors, Ineos has unveiled the interior of its Grenadier 4×4 model that features hardwearing switches sited for optimal function.
Toggle switches and dials on the centre and overhead consoles are widely spaced and clearly labelled. Auxiliary switches have been built in, pre-wired to support the addition of winches, work lights and other accessories.
“You can see the same approach in the Grenadier: the layout is functional and logical, designed with ease of use in mind. It has everything you need and nothing you don’t,” says Toby Ecuyer, Head of Design at Ineos.
Ineos Group CEO Sir Jim Ratcliffe came up with the idea after identifying a gap in the market (once the original Land Rover Defender went out of production) for a “stripped back, utilitarian, hard-working 4×4 engineered for modern day compliance and reliability”.
A year ago, we reported that South Africa already identified as a potential market and local sales expected to start in early 2022 (interestingly, the firm sees the Grenadier as fresh competition for high-end double-cab bakkies).
On the technology front, owners can access the infotainment system via a 12.3-inch touchscreen, or by using a rotary dial. Smartphone functionality via Apple CarPlay and Android Auto integration
The Toyota Land Cruiser 300’s rival also has an off-road pathfinder navigation system allows drivers to programme, follow and record their route via waypoints, when roads and tracks are left behind.
The Recaro pews are water-resistant and anti-stain, while carpets and leather seats are available.
On the practicality front, Ineos says stowage space has been maximised via a dry storage box under the rear seat, a lockable central console cubby box, and secure side-mounted storage in the rear load area.
For those who want a more bespoke feel, the company offers a wide range of interior options and accessories to help each owner customise the Grenadier to best suits the client’s needs.
“Inside and out, the Grenadier has been designed to do a job – to get people and their kit where they want to go in comfort, in control and with no fuss. It just works,” says Dirk Heilmann, Ineos CEO.