Suzuki Breaks Another Record

Suzuki Auto continues to break records as it nears the 5 000-unit-a-month sales mark.

As reported by Suzuki Auto South Africa, after Toyota and Volkswagen, the Japanese manufacturer of small, fuel-efficient cars sold 4,734 units in July, breaking its own sales record and moving into third place. It also set a new record for passenger vehicle market share of 14.87 percent.

A record 3,460 vehicles were sold by Suzuki’s 84 dealerships, making it the first time in the last three months that the company has set new sales records.

Additionally, the Suzuki fleet and government sales team surpassed all expectations in July, delivering 1,274 Suzuki cars, SUVs, and Super Carry bakkies to fleet customers, setting a new record in the process.

Also Related: Suzuki Auto breaks record of almost 5 000 sales in a single month

Henno Havenga, Suzuki Auto’s Manager of Dealer Sales, says, “The demand for the Suzuki brand has never been this high.”

“The demand for our vehicles is growing every day as word spreads about our vehicles’ durability and fuel efficiency. At the same time, we have tweaked our product offering, adding more value to existing models – such as with the Ertiga – and adding more affordable versions of popular models, such as the Jimny GL manual and auto models.”

In July,

  • The Suzuki Swift welcomed 1,521 new buyers, making it the best-selling vehicle in the company’s history.
  • The new Baleno –  466 units
  • Vitara Brezza – 636 units
  • Jimny – 326 units 
  • Upgraded Ertiga – 257 units

Suzuki Auto South Africa’s sales have nearly doubled every year for the past three years, according to Havenga. Suzuki sold 6,605 vehicles between January and June 2020, despite the national lockdown affecting sales. Their mid-year sales in the following year were also measured until June, and Suzuki had already sold 22,468 vehicles this year at the same time.

“While we celebrate every sale, our focus remains firmly on ensuring that we give every customer the same level of service that we have become known for. This applies to owners of the most affordable S-Presso to fleet buyers who purchase several hundred units at a time,” says Havenga.

Suzuki’s dealer network will be expanded to meet customer demand in the coming year, and new models and variants will be introduced to existing model ranges.

Source: MotorPresss

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