Volkswagen’s fleet is choker blocked with the most popular titles and nameplates in South Africa’s automotive market. With that said, VW’s Polo Vivo, Polo and T-Cross have been highlighted as the firm’s most popular vehicles in SA.
Volkswagen saw a hearty demand for its passenger cars as well as its commercial vehicles. VW reported that in 2022 it sold 63 601 units in total, with passenger cars accounting for the majority of its sales (58 447 passenger car units). The three aforementioned nameplates were responsible for 74% of Volkswagen’s sales in 2022. The Polo Vivo was the firm’s best-selling model last year, with a total of 20 886 units sold. In second place was the Polo, which amassed a total sales figure of 15 697 units followed by the T-Cross, which saw 10 384 units sold in 2022.
“In 2022 T-Cross sales increased by 38% when compared to 2021. The T-Cross is not only Volkswagen’s best-selling imported vehicle, but it is also one of the best-selling vehicles in the competitive A0 SUV segment” —Steffen Knapp, Head of the Volkswagen Passenger Car Brand.
As a key exporter, Volkswagen reported that it exported 98 315 units to 38 International countries in 2022 with the Kariega plant exporting 8 942 more units in 2022 than in 2021. “Our T SUV family is growing from strength to strength. In 2022 T-Cross sales increased by 38% when compared to 2021. The T-Cross is not only Volkswagen’s best-selling imported vehicle, but it is also one of the best-selling vehicles in the competitive A0 SUV segment,” —Knapp
2023 is an exciting year for Volkswagen South Africa as it anticipates the arrival of the new Amarok in the local market. Aside from its bakkie offerings, the Golf 8R, Tiguan TDI and T-Cross Trendline may be prospects that could lead to an even greater year for Volkswagen, but only time will tell.