500L

Fiat 500L 1,6 MultiJet Lounge front view

Fiat 500L 1,6 MultiJet Lounge

HOW far can people’s perception of a brand be stretched? Marketers love finding out by introducing a popular brand into a different product category from […]
Posted by CAR magazine - 20 February 2014
Fiat 500 1,6 Multijet diesel

Fiat 500L 1,6 MultiJet diesel

“Growing up is cool;” this is what Fiat is trying to show us with its new 500L. With quotes such as “Youth is a state of mind” Fiat is presenting the 500L as a “grown up” version of the Fiat 500.
By CAR magazine - 24 October 2013
Fiat 500L front three-quarter

Fiat 500L now in SA

The Fiat 500L is now available in South Africa. Prices start at R232 990. Measuring in at 4,15 metres in length, 1,66 metres high and […]
By CAR magazine - 23 October 2013

Fiat 500L

Sleepless nights, changing nappies and no social life are all part of raising kids and not exactly glamorous. With the 500L, Fiat is aiming to […]
By Nicol Louw - 16 July 2013

Fiat’s fanciful Geneva duo

Fiat is readying a pair of eye-catching spinoffs of its popular 500 model for this year’s Geneva Motor Show – a luxurious limited edition with ties to the Maserati nameplate and, no jokes, an MPV.
By Gareth Dean - 21 February 2012

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