The monthly Naamsa stats generally make for rather interesting reading. But, naturally, we tend to focus on the best-performing vehicles in terms of sales. Indeed, we’ve already reported the 10 best-selling passenger vehicles of October 2019, as well as listed the 10 best-selling bakkies in our market for the same period. But now we’ve decided to take a look at the worst-selling passenger car models on our shores.
Of course, we must point out that some automakers (such as Mercedes-Benz) disclose only aggregate sales statistics. Also, take note that – in order to make this list more relevant – we’ve excluded vehicle ranges that start at more than R500 000. Otherwise, this table would be dominated by luxury manufacturers such as Bentley, Ferrari and Maserati, whose high-priced vehicles traditionally sell in tiny numbers.
In addition, we don’t count sales from run-out stock of vehicles that have been officially discontinued locally (if the vehicle in question is no longer listed on the manufacturer’s local site, we won’t include it in the list below). And we’ve also heeded the call to include model ranges that failed to sell a single unit.
So, what happened in the tenth month of 2019? Well, no examples of the Alfa Romeo Giulietta and Subaru Impreza were registered, while just one each of the Mini Convertible, Peugeot 308, Suzuki Grand Vitara and Toyota Prius found homes.
Fiat sold two units from its 500X range, while the Abarth 595 and GWM M4 each managed three. The Landwind X5 ended up on six units, while the Jeep Renegade, Mahindra Thar and Opel Adam had to settle for seven apiece.
For reference, see September 2019’s list here.
SA's 13 worst-selling passenger cars (under R500k) of October 2019:
Alfa Romeo Giulietta – 0
Subaru Impreza – 0
Mini Convertible – 1
Peugeot 308 – 1
Suzuki Grand Vitara – 1
Toyota Prius – 1
Fiat 500X – 2
Abarth 595 – 3
GWM M4 – 3
Landwind X5 – 6
Jeep Renegade – 7
Mahindra Thar – 7
Opel Adam – 7